“I think our case can serve as a warning to other NGOs. In the non-profit sector, we don’t tend to think about trademarks, logos, and these things that seem more business-oriented. But it’s very important for us to think about them. Because after you have spent years and years building your community of clients, supporters, donors and volunteers, then if something were to endanger that, it could seriously harm your financial streams and destabilise your whole organisation.” Read the whole story of Organisation of muscular dystrophies in Slovakia (OMDvSR) from the perspective of its Chairperson, Andrea Madunova, and learn why NGOs also need to think about brand protection and how a cease and desist letter can help you stand your ground while avoiding lengthy and demanding lawsuits.
Stories of our clients
Inspiring interviews with our valued clients whose brands are proudly protected by Trama.
In the competitive landscape of the Fintech and SaaS industries, companies often struggle to establish a strong enough online presence to drive organic traffic to key landing pages. The ever-evolving digital ecosystem demands innovative strategies to not only get in front of target audiences, but to capture their attention against a sea of competitors. Many companies face the challenge of earning coverage from powerful, topically relevant websites within their sector - but it's highly achievable with the right approach. Hive19, a leading digital PR link building specialist and recent client of Trama is an organic traffic powerhouse, helping SaaS & Fintech companies across the globe to reshape organic strategies with a relevancy-first approach to building authority online.
“We came together because we wanted to make sure we help contribute with meaningful solutions and show that sustainability means business; that creating sustainable and impactful businesses can be profitable and impactful at the same time.” Read the whole story of Net Positive Labs from the perspective of its Co-Founder & Head of Ventures, Frank van Beuzekom, and learn how Trama protects this inspiring brand on its mission to accelerate the transformation towards a more sustainable world.
In today's rapidly evolving business landscape, organizations often grapple with the daunting challenges presented by inefficiencies in their staffing and hiring processes. The traditional methods of recruitment and selection, plagued by time-consuming administrative tasks, manual paperwork, and subjective decision-making, no longer suffice in meeting the demands of a competitive talent market. Recognizing the critical need for change in approach, WorkReel has embarked on an innovative approach to revolutionize the hiring process.
“We believe that every young adult deserves the opportunity to find a fulfilling and meaningful career, and we are dedicated to helping them achieve their goals.” Read the whole story of CareerSmart from the perspective of its Founder, Mike Smith, and learn how Trama protects this inspiring brand on its mission to empower young adults who are struggling to find their career path.
“Travelling can be quite stressful. Many people are looking for more convenience when it comes to booking their tours and excursions and things to do on holiday before they travel. If we can take one less stress away then we are doing what we set out to do.” Read the whole story of TravelON World from the perspective of its Co-Founder, David Gainford, and learn how Trama protects this inspiring brand on its mission to provide all-encompassing travelling experiences to the most beautiful destinations.
"Traditionally, business owners would have to spend days going through all the invoices, expenses, tax returns and so on, without realising that there is a much more efficient way to do it. With our expertise in financial management, we can cut this time and costs by integrating the best IT solutions, allowing them to focus on the growth of their business." Read the whole story of Youtopia from the perspective of its Co-Founder, David Adderson, and learn how Trama protects this inspiring brand on its mission to simplify financial matters and let business owners focus on crucial aspects of their commerce.
"In Europe, 15% of the adult population invests, whether it's shares, crypto or ETFs. In the USA, it's 58%. Our goal as a company is to get Europe to at least 30%." Read the whole story of Birdwingo from the perspective of its Co-Founder Andrej Hano and learn how Trama protects this inspiring brand on its mission to make investing more accessible and introduce the European region to more socially responsible investing options.
“A lot of businesses focus on the product: what's good about the product, what makes the product so different, the unique selling proposition. You hear these phrases all the time. Take On Goliath looks at things a little differently. We go far enough back to see what's needed to support the consumer, the retailer, the wholesaler, and then the brand itself.” Read the full story of Dave Christie, the founder of Take on Goliath, another inspiring brand protected by Trama that helps SME businesses be seen and heard more.
“Testing how the garment fits, testing how comfortable it is to wear and testing how well the fabric holds up in the long term are all things that Shein and the like skip to churn out clothes at the rate that they do. Sweatshops and slave labour allow them to sell the garments for the prices that they do. We do things differently” Read the full story of Vanessa Jones, the founder of Sl’eau, another inspiring brand protected by Trama that brings quality and craftsmanship back to the fashion industry.